Franco's Red Dogwood

Franco's Red Dogwood (Cornus florida 'Franco's Red')

Franco's Red Dogwood (Cornus florida 'Franco's Red') is a bold, vibrant selection of Eastern Flowering Dogwood known for its deep red spring blooms and rich burgundy fall color. Developed for intense floral color and strong growth habit, this native cultivar brings multi-season beauty to landscapes while maintaining the charm and adaptability of the species.

Distinctive Features

'Franco's Red' is celebrated for its dramatic, ruby-red bracts that emerge in mid-spring, forming a dense floral canopy that covers the branches. These long-lasting blooms are among the deepest red of any Cornus florida cultivar. As the seasons shift, deep green foliage transitions to rich purple and red hues in autumn. Bright red fruit follow the flowers in late summer, attracting birds and other wildlife. The tree matures to approximately 20 feet tall and wide, with a rounded crown and strong branching structure.

Growing Conditions

• Sun Exposure: Partial shade; tolerates full sun with sufficient moisture
• Soil: Moist, well-drained, acidic to neutral soil
• Water: Moderate; prefers consistent moisture, especially during dry spells
• USDA Hardiness Zones: 5�9

Ideal Uses

• Focal Point: Striking red blooms create a powerful visual centerpiece
• Front Yards: Compact size and ornamental interest enhance curb appeal
• Woodland Gardens: Native heritage makes it ideal for partially shaded settings
• Wildlife Gardens: Provides nectar for pollinators and fruit for birds
• Mixed Borders: Blends well with azaleas, ferns, and other shade-tolerant natives

Low Maintenance Care

• Watering: Maintain regular moisture, especially in hot or dry periods
• Pruning: Prune in winter to remove dead wood or shape if needed
• Fertilizing: Use a balanced fertilizer for acid-loving plants in spring
• Mulching: Apply mulch around the root zone to conserve moisture
• Protection: Site in well-ventilated areas to reduce risk of dogwood anthracnose

Why Choose Franco's Red Dogwood?

• Intense Red Blooms: Among the deepest red flowers of any dogwood
• Seasonal Interest: Offers four seasons of color and wildlife value
• Compact Size: Suits small landscapes or underplanting larger trees
• Native Beauty: A refined form of a beloved Eastern U.S. native
• Focal Point: Show-stopping floral color stands out in any setting

Cornus florida 'Franco's Red' combines the elegance of native dogwoods with extraordinary red blooms, providing gardeners a high-impact focal point that offers beauty, habitat value, and year-round appeal.