Victorian Secret Shasta Daisy

Victorian Secret Shasta Daisy (Leucanthemum x superbum 'Victorian Secret')

Victorian Secret Shasta Daisy, Leucanthemum x superbum 'Victorian Secret', is a compact, refined Shasta daisy with fully double, frilly white blooms and soft yellow centers that give each flower a lush, almost pompom like look. Flowers sit on sturdy stems just above a neat mound of deep green foliage, creating a full, textured display that reads as a low cloud of white in sunny borders and containers. With its romantic, layered petals, reliable bloom, and tidy habit, Victorian Secret puts a more elegant spin on the classic Shasta daisy while still providing a clear focal point in small garden spaces.

Distinctive Features

Victorian Secret Shasta Daisy typically grows about 14 to 20 inches tall and 14 to 20 inches wide, forming a compact, upright clump that stays neat without staking in normal garden conditions. Blooms are medium sized and fully double, with multiple rows of white petals surrounding a creamy yellow center that is often partly tucked into the ruffled cushion of inner petals. The foliage is medium to dark green and forms a dense base that helps shade the soil and frame the flowers, so plantings look finished even before and after the main flush of blooms. The combination of richly layered flower form, soft warm centers, and a manageable footprint makes this variety especially useful wherever you want a more luxurious, textured daisy that still behaves well at the front of the border.

Growing Conditions

• Light: Performs best in full sun with at least 6 hours of direct light daily for sturdy stems, abundant blooms, and compact growth.
• Soil: Thrives in well drained, fertile to average garden soil; appreciates added organic matter but does not tolerate soggy or poorly drained sites.
• Water: Water regularly during establishment; once rooted in, provide consistent, moderate moisture, allowing the top of the soil to dry slightly between deep waterings.
• Hardiness: Suited to many temperate regions where Shasta daisies are grown outdoors, especially when planted in soils that drain freely through wet seasons.
• Size: Forms a compact clump about 14 to 20 inches tall and 14 to 20 inches wide at maturity, depending on climate and care.
• Growth Rate: Moderate grower that fills in steadily and forms tidy, flower filled clumps within a few seasons.

Ideal Uses

• Front of Border Accent: Perfect toward the front of mixed borders with coneflowers, salvias, and compact grasses where its full white blooms provide soft contrast and structure.
• Cottage and Meadow Style Gardens: Mix with other classic perennials to build relaxed, naturalistic plantings that feel lush and romantic through summer.
• Cut Flower Gardens: Excellent for fresh bouquets; sturdy stems and fully double flowers make Victorian Secret a standout in mixed arrangements.
• Mass Plantings and Edging: Use in small groups or low sweeps along paths and bed edges to create ribbons of ruffled white that tie garden spaces together.
• Pollinator Friendly Beds: Partly open centers still provide access for butterflies and other beneficial insects, adding motion and life to sunny plantings.

Low Maintenance Care

• Watering: After establishment, water during dry spells to keep plants from wilting, focusing on deep, occasional soakings rather than frequent shallow watering.
• Pruning: Deadhead spent blooms regularly to encourage continued flowering and keep clumps looking fresh; cut stems back to a strong set of leaves.
• Fertilizing: In spring, apply a light dose of balanced, slow release fertilizer or compost if soil is poor; avoid heavy feeding that can lead to overly lush, floppy growth.
• Mulching: Apply a thin layer of organic mulch around the base to conserve moisture and suppress weeds, keeping mulch a few inches away from the crown to reduce rot risk.
• Seasonal Care: In late fall or very early spring, cut back dead stems close to the ground to make way for new growth; divide clumps every few years if they become crowded or bloom production declines.

Why Choose Victorian Secret Shasta Daisy?

• Fully Double, Ruffled Blooms: Soft white, layered petals give a fuller, more elegant look than standard single daisies.
• Warm Creamy Centers: Soft yellow centers add a gentle glow that pairs nicely with pastel and bold color schemes alike.
• Compact, Tidy Habit: Moderate height and dense clumping form work well in smaller gardens, front borders, and containers.
• Great for Cutting: Strong stems and long lasting, full flowers make it a beautiful choice for indoor arrangements.
• Versatile Design Use: Fits easily into cottage gardens, mixed borders, meadow style plantings, and cutting beds wherever you want romantic, richly textured blooms and a dependable summer focal point.

With its compact habit, fully double white blooms, and soft yellow centers, Victorian Secret Shasta Daisy is an excellent choice for adding refined texture, cheerful color, and a reliable focal point to sunny borders, cottage gardens, and mixed perennial plantings.